Book Marketing Tools

Whether writers admit it or not, to be successful as a writer, especially a self published writer, you need to think more like a business and less like the starving artist.

Traditional publishers have teams and systems in place to ensure the books they back receive the highest chance of success.  Their marketing teams use software and systems to test, target and track how their marketing campaigns are performing.  If you want to achieve success it’s imperative to have a sound book marketing plan. And a marketing plan needs the right tools to carry it out.

To that end, we’ve put together a short list of book marketing tools and software to help authors gain the competitive edge when marketing their books.

Are you ready to sell more book and grow your online business as an author?

OUR TOP PICK

KDP Rocket

Book Marketing Research Made Easy

KDP Rocket allows authors to be more efficient and effective book marketers. It saves time and produces better results than carrying out the same tasks manually. 

This book marketing tool created by Dave Chesson of kindlepreneur.com was a result of his own frustrations as an independent author.

With KDP Rocket you can carry out keyword and category research, not to mention advertising preparation and competitor analysis.

RISK-FREE – 30 Day Money Back Guarantee!

“KDP Rocket saves time and frustration when searching for keywords to use in my book’s metadata and Amazon ads, leaving me more time to write! I use it all the time.”

Joanna Penn of TheCreativePenn.com   //  Bestselling author

Key Features of KDP Rocket

KDP Rocket will pay for itself for most authors. Why? KDP Rocket is currently priced at a one-off payment of $97 for lifetime access. If you sell a relatively small amount of extra books by using KDP Rocket, you’ll see a positive return on your investment. 

KDP Rocket currently makes use of four main features, although their team are constantly improving it and adding new options. 

The KDP Rocket team also offer a free Amazon Advertising video course, be sure to check it out. 

AMS Keyword Search

Amazon advertising is an often untapped source of sales for indie authors. It can be very, very effective when done the right way – but this requires a lot of ad keywords. 

Competition Analyzer

Rocket allows you to analyze your competition and judge how tough things will be for any given book. It also provides data to help you determine your book marketing competitive advantage for any given project.

Keyword Search

Allows authors to research their Kindle keywords in order to increase the level of traffic their book receives, in turn leading to more sales.

KPD Rocket gives you data to make better decisions.

Category Search

A lot of authors are dedicated to their quest of finding a book category that will allow them to achieve bestseller status. 

You can use Rocket to quickly and easily find the ideal categories for your books, and assess precisely what it will take to become a bestseller within them.

Lifetime Access for Only $97

RUNNERS-UP

PickFu

Turbo Charge Your Book Sales!

Test out book titles, book covers and marketing copy before publishing.

Poll an audience to get data that helps you make the right decisions to reach your readers. 

No more guessing, learn what will entice readers to choose your book. 

1 Minute Setup, Results In 10 Minutes!

Covers Sell Books

Create professional ads and social media images for books 

Covers Sell Books allows authors to create an ad banner in less than ten minutes and be ready to go. If an author runs ads, they can now create several images and test which one has the best return on investment without spending hours creating the images or paying a lot of money to a graphic designer.

This is Writing

This is Writing offers Free Book Marketing Services to authors. Click the button below to submit your book. 

Promote Your Book For Free

Public Relations, Press and Media

HARO

HARO matches journalists with free sources. Why should authors care? Because you can be one of those sources and gain media coverage, drive awareness about yourself or your latest book. 

Building A Mailing List and Email Marketing Templates

  1. ​​​​MailChimp
  2. AWeber

Book Cover Creation

  1. Canva
  2. Reedsy

General Organization

  1. Evernote

Social Media Tools

  1. Hootsuite
  2. Buffer
  3. MeetEdgar
  4. Followerwonk
  5. Bitly

Book Review Services

  1. Kirkus Reviews
  2. The Book Blogger List

Useful Websites

  1. Kindlepreneur.com